Content Owner Solutions
Reach Your Target Audience
WWBN Media Manager For Broadcasting employs dynamic targeting by the collection of end user information. Gain insight about your audience through user-provided statistics such as ethnicity, location, gender and year of birth. Data collection allows you to track and report on who your audience is, their demographic profiles, as well as when they watch. The more you understand your audience, the better you can tailor content, customize product offers and deliver advertising based on audience behavior, demographics and psychographics.
Create Broadcast Distribution Channels for you or your clients and earn revenues.
Through the WWBN Media Manager for Broadcasting, you can create your online broadcast network. Have access to all your broadcast campaign tools, scheduling and reporting features. This web based user interface fully integrates analytics and targeting modules to streamline your broadcasting efforts. Access to reporting data allows you to better understand the viewing habits of your audience and make swift business decisions.
Monetize Your Content with Advertising
Online advertising solutions with WWBN enables companies to offset the costs associated with the creation, transformation, licensing and management of online content. An online advertising strategy provides content owners a way to reduce the costs of delivering compelling content, reach a growing online audience and generate additional revenue streams from their online media or licensed online media from other participating content owners.
WWBN Media Manager For Broadcasting employs dynamic targeting by the collection of end user information. Gain insight about your audience through user-provided statistics such as ethnicity, location, gender and year of birth. Data collection allows you to track and report on who your audience is, their demographic profiles, as well as when they watch. The more you understand your audience, the better you can tailor content, customize product offers and deliver advertising based on audience behavior, demographics and psychographics.
For advertisers, targeting by user profiles ensures campaigns only reach their specified target audience, making your content more attractive and able to command a premium advertising rate.
Sell Your Content Video Inventory
Even the most experienced marketers can find the constantly changing landscape of online advertising challenging. Its targeting options, creative units, measurement and technology are different from any other media. WWBN Advertising Sales consist of ad agencies and ad placement companies that can promote and sell your ad inventory, leaving you free to develop and maintain your content titles.
Solutions to Fit Your Business Requirements
Audio or Video Gateway (Pre-Roll, Mid-Roll and Post-Roll) Ads
The pre-roll, mid-roll and post-roll ad format consists of audio or video content that is inserted “on-demand” before, in the middle or after the selected media content plays. Traditional audio advertisements can be made interactive by incorporating a synchronized visual component, such as a flash banner ad, within the media player every time the audio or video ad plays.
Seamless Integration WWBN provides Content Owners or Content providers ways many ways to integrate seamlessly, automating your processes and distributing your content. Our distribution platform meets the highest standards that will enable distribution to virtually any network, web, cable, TV networks, mobile etc..